"NEW" SELLS

William Goldman famously said, “Nobody knows anything. Not one person in the entire motion picture field knows for a certainty what's going to work.”

He’s right of course.

But, there is one thing we know buyers are looking for:

NEW

That’s not just my personal opinion.

I also Googled, “What makes Hollywood buyers buy scripts?”

 “I tend to look for something fresh that surprises me.”
Michael Barker, Co-President, Sony Pictures Classics

 “We are never looking for “the next” of something we’ve done.” Jason Blum, Blumhouse

 “Anything new and strange, as long as it’s intelligent and emotionally honest.” Helen Estabrook, Producer, Up in the Air, Whiplash

If buyers want NEW — a.k.a. fresh, emotionally honest, not a repeat — then I have good news.

You’ve got that.

It’s called your DNA.

The work is getting your DNA onto the page.

I call that writing through YOUR AUTHENTIC LENS.

Want to try it?

Here are 5 ways to add your Lens to an existing script: